It should be noted that Hourglass's parent company, Unilever, does sell other brands in markets that require animal testing by law, but it supports movements to end the practice by , which you can read more about here. The drugstore mainstay is yet another brand you're undoubtedly familiar with, but what you might have missed is that CoverGirl became entirely cruelty-free in The announcement marked the first time a makeup brand of its size earned the gold standard of cruelty-free certifications: a seal of approval from Leaping Bunny.
On top of every single ingredient in CoverGirl formulas being verified as animal-friendly, they're also available wherever the brand is sold worldwide. And while the question of China often poses a challenge for cruelty-free brands, as the law there mandates that cosmetics must be tested on animals, it wasn't an issue for CoverGirl—the brand wasn't and still isn't sold there.
Note: Its parent company does sell other brands in countries that require animal testing. You can read more about the company's position here.
Hello, chicest natural skin-care line ever. Husband-and-wife team Julia Wills and Alexander Kummerow started Herbivore Botanicals in their Seattle kitchen in to make skin care a little more luxurious and a lot cleaner. The brand uses no synthetic ingredients, parabens, fillers, mineral oils, and of course animal testing. It doesn't hurt that the packaging is stunning either.
Yes, Too Faced is still cruelty-free. But founder Jerrod Blandino has assured the brand is sticking to its ethos: fun, Instagram-friendly makeup that's never tested on animals. In recent years Too Faced has also expanded its vegan options , which include its best-selling Better Than Sex Mascara one tube sells every 7. It can be tough to find cruelty-free beauty brands that are both vegan and inexpensive, but E. If you need a good starting point, though, go for the Sheer Slick Lipstick , which gives more of a pretty popsicle stain flush than an opaque wash of color.
It follows the E. Plus, its founder makes everything with sensitive skin in mind, since she's had eczema her entire adult life. It's also just an extremely fun line. The packaging is chic and cheerful, as are the products themselves—like the perfectly nonsticky Shine On Lip Jelly and its Bronzino bronzer that's made for people who usually hate bronzer.
If the name sounds familiar, it's probably because you've been seeing the brand's popular rose blush all over Pinterest. And you can feel great about buying it because this high-quality drugstore line is entirely cruelty-free. Mehron Official Site. Melanin Haircare Ulta Official Site. Melt Cosmetics Sephora Official Site. Mented Cosmetics Amazon Official Site. Meow Meow Tweet Official Site. Merit Sephora Official Site. Merle Norman Official Site. Method Amazon Official Site.
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If you sneak a peek inside any celebrity make-up artists' beauty arsenal, you'll no doubt spot something by Anastasia Beverly Hills most probably the Brow Wiz - it's fantastic , and according to PETA - one of the largest animal rights organisations in the world - the brand is also cruelty-free. Whilst Lush are mainly known for their colourful bath bombs and naked shower gels , they have branched out into the make-up buis. The brand launched their naked plastic-free foundation earlier this year in 40 shades and have a re-fillable lipstick collection.
Everything is not only cruelty-free but also plastic-free which makes for one ethical brand. Like this article? Sign up to our newsletter to get more articles like this delivered straight to your inbox. In need of more inspiration, thoughtful journalism and at-home beauty tips? Subscribe to ELLE's print magazine today! Type keyword s to search. Today's Top Stories. What Is Circular Fashion? This content is imported from Instagram. You may be able to find the same content in another format, or you may be able to find more information, at their web site.
View this post on Instagram. Related Stories. This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses. Some companies may apply such claims solely to their finished cosmetic products. However, these companies may rely on raw material suppliers or contract laboratories to perform any animal testing necessary to substantiate product or ingredient safety.
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